8.8″ Color Display Solutions

PDI continues to provide a number cost leading display solutions for our highly cost completive POS platforms.

We engaged with Phoenix Display in 2006. Phoenix Display recommended a minor technology change to our existing LCD display as well as incorporated a supplementary PCB into their display solution. Their focus was more on our overall product, rather than just the LCD display component. The result was an improved look of our product, as well as a reduction in system cost. Since then, we also designed an additional LCD with Phoenix Display for our second speed control platform. While we are not the largest customer for Phoenix Display, they still treat us as if we are.

As a result of long lead-times and missed schedule commitments from our original LCD suppler, we reached out to Phoenix Display. Phoenix Display customized a 100% identical display to our original display, which was critical as we could not make any changes to our product at this mature stage. PDI was able to meet our schedule demands so we could once again begin to consistently meet our end customer commitments, while reducing our display cost as well.

Phoenix Display has been a critical contributor to our ability to deliver high volume point of sale terminal systems to our market. Their capability to control quality and costs as well as support our rapid changes in demand convinced us to continue with Phoenix Display on 12 different LCD platforms.

We came to Phoenix Display with a design concept for a new way to utilize an LCD module. After a few discussions with their design team, we quickly learned why our design was not feasible, and could not be manufactured. Within only few days, the Phoenix Display team came up with a better way of accomplishing our objective, and then followed up by developing this LCD display concept for us. Product development processes are typically stressful undertakings, but PDI made it much easier and didn’t give up until they had developed the ideal solution for our new project.

After getting an obsolete notice for our display, we contacted Phoenix Display. After a few weeks they had crossed our existing display and we were able to very quickly and easily qualify their product. Also, they agreed to carry stock in the US, which helped prevent many line down situations as our forecasting could not predict the actual demand well enough to get order placed within lead-time. Phoenix Display has been providing this same display configuration now for 9 years.

At the top corporate level we selected Phoenix Display as our LCD supplier to promote at our individual business units. To date: Phoenix Display is now supporting 4 different businesses with 12 different display platforms. PDI has now been successfully providing displays for over 8 years, and with the consistent delivery, engineering and design support, PDI has successfully freed up our group to be able to focus on other areas of the business.

In the medical industry, we could not afford to re-qualify our product around an alternate display. Phoenix Display came in with a carefully designed exact match to the display that had been obsoleted by our previous supplier. We found that once in production, the quality was even higher with the PDI display as well. We transition a second display to PDI with the same results.